AIGA Level-Up Lunch Series: Price Like the Wheel, Not the Spoke

Are you a mid-level freelance or staff/agency creative ready to push your career into PRO territory? 


This bold & lively lunch-and-learn event for working creatives will give you practical, no-kid-gloves tools and advice to take back to your workstation NOW to start pushing your career to the next level. Veteran creatives Alexa Verardo (designer & illustrator) and Tee Iseminger (copywriter & creative director) will be your hosts, and each month we'll cover topics like pro-level pricing, finding—and communicating—your unique value, organic pitching, leveling-up into leadership, indispensable work tools, and more. 


This month's Level-Up: "How to price like the wheel, not the spoke.”


This workshop is designed for freelancers stuck in the pattern of lowballing bids, accepting low-budget projects, haranguing over hours, and generally people-pleasing in your proposals, and for staffers/agency creatives ready to negotiate a leveled-up role and salary that positions you as the creative partner you’re ready to be. 


We’ll cover:


  • Pricing beyond hourly rates

  • What your rates or stated minimum salary tells clients about how to use you

  • How to avoid subconsciously undermining your value

  • Strategies for setting a rate or salary that reflects the end of this phase of your career and the beginning of the next

  • Why higher quotes can get your more (and better) clients

  • How to project a value that matches your new higher rates/salary requirements

And more!


We'll provide lunch (vegan and gluten-free options available), just bring a notebook and pen and your ambition to level-up in your creative career. Join us! 


The AIGA Level-Up Lunch Series happens every 4th Thursday, 11:45a-12:30p at Freerange Central. $10 members, $15 non-members. 


When & Where
Thu, Jul 26, 2018 11:45 AM - 12:30 PM MDT
FreeRange
1710 Central Avenue Southeast
Albuquerque, NM 87106